Jul 12, 18: #AnalyticsClub #Newsletter (Events, Tips, News & more..)

[  COVER OF THE WEEK ]

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Statistically Significant  Source

[ LOCAL EVENTS & SESSIONS]

More WEB events? Click Here

[ AnalyticsWeek BYTES]

>> 4 Ways Big Data Will Change Every Business by analyticsweekpick

>> 3 Emerging Big Data Careers in an IoT-Focused World by kmartin

>> Analyzing Big Data: A Customer-Centric Approach by bobehayes

Wanna write? Click Here

[ NEWS BYTES]

>>
 Global Data Analytics Outsourcing Market- By Key Players, Type, Application, Region, and Forecast 2018-2025 – City Councilor Under  Financial Analytics

>>
 Briggs And Stratton Hiring For 65 Jobs In Wauwatosa – Patch.com Under  Sales Analytics

>>
 Daunting challenges of data security and privacy & how AI comes to rescue – Analytics India Magazine Under  Data Security

More NEWS ? Click Here

[ FEATURED COURSE]

Pattern Discovery in Data Mining

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Learn the general concepts of data mining along with basic methodologies and applications. Then dive into one subfield in data mining: pattern discovery. Learn in-depth concepts, methods, and applications of pattern disc… more

[ FEATURED READ]

Hypothesis Testing: A Visual Introduction To Statistical Significance

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Statistical significance is a way of determining if an outcome occurred by random chance, or did something cause that outcome to be different than the expected baseline. Statistical significance calculations find their … more

[ TIPS & TRICKS OF THE WEEK]

Data aids, not replace judgement
Data is a tool and means to help build a consensus to facilitate human decision-making but not replace it. Analysis converts data into information, information via context leads to insight. Insights lead to decision making which ultimately leads to outcomes that brings value. So, data is just the start, context and intuition plays a role.

[ DATA SCIENCE Q&A]

Q:How do you take millions of users with 100’s transactions each, amongst 10k’s of products and group the users together in meaningful segments?
A: 1. Some exploratory data analysis (get a first insight)

* Transactions by date
* Count of customers Vs number of items bought
* Total items Vs total basket per customer
* Total items Vs total basket per area

2.Create new features (per customer):

Counts:

* Total baskets (unique days)
* Total items
* Total spent
* Unique product id

Distributions:

* Items per basket
* Spent per basket
* Product id per basket
* Duration between visits
* Product preferences: proportion of items per product cat per basket

3. Too many features, dimension-reduction? PCA?

4. Clustering:

* PCA

5. Interpreting model fit
* View the clustering by principal component axis pairs PC1 Vs PC2, PC2 Vs PC1.
* Interpret each principal component regarding the linear combination it’s obtained from; example: PC1=spendy axis (proportion of baskets containing spendy items, raw counts of items and visits)

Source

[ VIDEO OF THE WEEK]

@JohnTLangton from @Wolters_Kluwer discussed his #AI Lead Startup Journey #FutureOfData #Podcast

 @JohnTLangton from @Wolters_Kluwer discussed his #AI Lead Startup Journey #FutureOfData #Podcast

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[ QUOTE OF THE WEEK]

We chose it because we deal with huge amounts of data. Besides, it sounds really cool. – Larry Page

[ PODCAST OF THE WEEK]

@CRGutowski from @GE_Digital on Using #Analytics to #Transform Sales #FutureOfData #Podcast

 @CRGutowski from @GE_Digital on Using #Analytics to #Transform Sales #FutureOfData #Podcast

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[ FACT OF THE WEEK]

Big data is a top business priority and drives enormous opportunity for business improvement. Wikibon’s own study projects that big data will be a $50 billion business by 2017.

Sourced from: Analytics.CLUB #WEB Newsletter

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